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DTSTART;TZID=America/Los_Angeles:20251029T080000
DTEND;TZID=America/Los_Angeles:20251029T150000
DTSTAMP:20260421T132200
CREATED:20251014T175706Z
LAST-MODIFIED:20251014T175859Z
UID:2088-1761724800-1761750000@sjvma.org
SUMMARY:10th Annual Valley Made Manufacturing Summit
DESCRIPTION:The Valley Made Manufacturing Summit is the largest gathering of manufacturers in the region\, bringing together over 900 industry leaders\, business executives\, educators\, and policymakers to drive the future of manufacturing in California and beyond. Now in its 10th year\, this premier event serves as a catalyst for innovation\, workforce development\, and industry collaboration\, ensuring that manufacturing remains a driving force for economic growth and global competitiveness
URL:https://sjvma.org/summit/
LOCATION:Fresno Convention Center\, 848 M St\, Fresno\, CA\, 93721\, United States
CATEGORIES:networking,Tradeshow
ATTACH;FMTTYPE=image/jpeg:https://sjvma.org/wp-content/uploads/2018/05/vmms-new.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20251104T080000
DTEND;TZID=America/Los_Angeles:20251104T100000
DTSTAMP:20260421T132200
CREATED:20251003T194611Z
LAST-MODIFIED:20251003T194840Z
UID:2064-1762243200-1762250400@sjvma.org
SUMMARY:FAME new employer recruiting event
DESCRIPTION:
URL:https://sjvma.org/event/fame-new-employer-recruiting-event/
LOCATION:Reedley College\, 995 N Reed Ave\, Reedley\, CA\, 93654\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20251106T114500
DTEND;TZID=America/Los_Angeles:20251106T130000
DTSTAMP:20260421T132200
CREATED:20250211T201607Z
LAST-MODIFIED:20251030T195002Z
UID:1728-1762429500-1762434000@sjvma.org
SUMMARY:Q4 SJVMA Marketing Roundtable
DESCRIPTION:Unlock the Hidden Power in Your Tools: Marketing Roundtable with Adrian Rodriguez \nYou’ve invested in tools—your website\, CRM\, quoting system\, or even industry-specific platforms—but are you really getting the most out of them? Many of the services you already use have built-in automation features that can save time\, cut costs\, and connect the dots across your business. \nJoin us for a hands-on Marketing Roundtable hosted by Adrian Rodriguez\, owner of Anchored Web in Fresno\, CA. Adrian has helped countless businesses streamline workflows\, automate processes\, and get more value from their existing tools. He’ll share practical strategies and proof-of-concept examples you can use immediately. \nAt this session\, we’ll explore: \n\nAutomating your web presence (WordPress\, Google Business\, Yelp\, social media\, and more)\nUnlocking hidden features in industry-specific platforms you’re already paying for\nConnecting your website to CRM\, invoicing\, inventory\, or quoting systems\nProof-of-concept automations: scheduled newsletters\, SEO & analytics reports\, and self-updating dashboards\nUsing QR codes on print\, packaging\, and trade show booths to feed directly into analytics\nLeveraging AI to build connectors\, generate reports\, or troubleshoot automation steps\n\nThis isn’t about buying new tools—it’s about making the ones you already have work smarter for you. Bring your experiences\, questions\, and challenges for a collaborative session full of actionable insights. \nPlease register here! \nEvent Details:\n📅 Thursday\, November 6\, 2025\n🕐 11:45 AM – 1:00 PM\n📍 Virtual \nAbout Your Host – Adrian Rodriguez\nAdrian Rodriguez is the founder of Anchored Web\, a Fresno-based digital agency specializing in web development\, automation\, and AI-driven solutions for businesses of all sizes. With a knack for simplifying complex technology\, Adrian helps companies get the most from the tools they already own.
URL:https://sjvma.org/event/q4-sjvma-marketing-roundtable/
LOCATION:To Be Announced
CATEGORIES:Marketing,Meeting,networking,Resources,Round Table,updates
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20251113T114500
DTEND;TZID=America/Los_Angeles:20251113T130000
DTSTAMP:20260421T132200
CREATED:20250211T194629Z
LAST-MODIFIED:20250819T175148Z
UID:1717-1763034300-1763038800@sjvma.org
SUMMARY:Q4 SJVMA HR Roundtable
DESCRIPTION:Join the Movement to Prioritize Mental Health in Our WorkplacesThe mental health crisis is real\, and it’s impacting our employees\, our businesses\, and our community. But together\, we can create meaningful change.The Fresno Business Council and San Joaquin Valley Manufacturing Alliance invite you to an exclusive HR Roundtable where we’ll officially launch our comprehensive three-tier workplace mental health initiative – a collaborative effort with Heartland Compass designed to transform workplace wellness across our region.Why Attend? \n\n\n\n\n\n\n\n\nLearn the business case for investing in employee mental health\n\n\n\nNetwork with fellow HR professionals facing similar challenges\n\n\n\nDiscover practical implementation strategies for your organization\n\n\n\nBe part of a regional movement that’s making a real difference\n\n\n\n\nWhat You’ll Take Away: \n\n\n\n\nActionable strategies to implement immediately\n\n\n\nResources and tools for your organization\n\n\n\nCollaborative opportunities with other businesses\n\n\n\nA clear roadmap for improving workplace mental health\n\n\n\n\nWho Should Attend: \n\n\n\n\nHR Directors and Managers\n\n\n\nBusiness Owners and Executives\n\n\n\nEmployee Wellness Coordinators\n\n\n\nAnyone passionate about workplace mental health\n\nThis is more than an event – it’s the beginning of a movement. Join us as we work together to create workplaces where mental health is prioritized\, stigma is eliminated\, and employees can truly thrive.If you cannot join us in person\, there will be a virtual option.Date: Thursday\, November 13\, 2025Time: 11:45am – 1pmPlace: Tangram InteriorsLimited seating available. Register today to secure your spot & receive a calendar invite.
URL:https://sjvma.org/event/q4-sjvma-hr-roundtable/
LOCATION:Tangram Interiors\, 7700 N. Palm Ave.\, Suite 110\, Fresno\, CA\, 93711\, United States
CATEGORIES:human resources,Meeting,networking,Resources,updates,workforce development
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20251118T170000
DTEND;TZID=America/Los_Angeles:20251118T190000
DTSTAMP:20260421T132200
CREATED:20251016T184023Z
LAST-MODIFIED:20251016T184023Z
UID:2092-1763485200-1763492400@sjvma.org
SUMMARY:Central Valley FAME Open House
DESCRIPTION:
URL:https://sjvma.org/event/central-valley-fame-open-house/
LOCATION:Reedley College\, 995 N Reed Ave\, Reedley\, CA\, 93654\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260217T114500
DTEND;TZID=America/Los_Angeles:20260217T130000
DTSTAMP:20260421T132200
CREATED:20260112T214118Z
LAST-MODIFIED:20260130T233420Z
UID:2211-1771328700-1771333200@sjvma.org
SUMMARY:Q1 SJVMA Human Resources Roundtable
DESCRIPTION:Please join SJVMA and Sagaser\, Watkins & Wieland PC to learn about new 2026 labor laws! \nThe California Legislature had a busy session and passed a number of laws that will materially impact California employers and their business operations. \nPlease join us and your Manufacturing HR colleagues for our in-person member roundtable at Tangram Interiors (7700 N. Palm Ave.\, Suite 110\, Fresno\, CA) on Tuesday\, February 17\, 2026 from 11:45am to 1:00pm for great information. \nLunch provided.
URL:https://sjvma.org/event/q1-sjvma-human-resources-roundtable/
LOCATION:Tangram Interiors\, 7700 N. Palm Ave.\, Suite 110\, Fresno\, CA\, 93711\, United States
CATEGORIES:human resources,Meeting,networking,Resources,Round Table,Training,updates,workforce development
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260325T100000
DTEND;TZID=America/Los_Angeles:20260325T110000
DTSTAMP:20260421T132200
CREATED:20260227T210954Z
LAST-MODIFIED:20260312T233055Z
UID:2527-1774432800-1774436400@sjvma.org
SUMMARY:Q1 SJVMA Marketing Roundtable
DESCRIPTION:Your Reputation Is Your Edge: SJVMA Q1 Marketing Roundtable Focuses on Trust in 2026\nThe first session of SJVMA’s 2026 Quarterly Marketing Roundtables will focus on reputation as a tool for growth. This in-person event\, titled “Reputation-Driven Growth: How to Build Trust That Converts\,” will offer strategies to help manufacturers become more visible and more credible across every touchpoint. \nThese roundtables are open\, candid discussions with industry peers\, where attendees are encouraged to bring their own questions\, challenges\, and insights. Each session is a chance to learn directly from others in the field and to leave with ideas that apply to your own company. \nLed by Adrian Rodriguez of Anchored Web Solutions\, the session will cover: \n\nHow online presence affects procurement decisions\nWhat makes a testimonial valuable to buyers\nWhich reputation factors influence hiring and retention\nLessons from Valley companies that have invested in their public image\n\nReputation Is Part of Operations\nA strong reputation helps close contracts\, attract partners\, and retain talent. Without a clear message and reliable presence\, companies risk losing opportunities they never knew existed. This roundtable will help business leaders evaluate their current standing and learn how to take control of their company’s public image. \nIf you’ve delayed your next marketing step because you weren’t sure what mattered most\, this session will clear the path. \nWhat’s Ahead for SJVMA Roundtables in 2026\nSave the dates from 10-11 am\, as each quarterly roundtable tackles a different area of growth: \n\nQ2 June 24 – SEO You Can Actually Use\nQ3 Sept 23 – Beyond SEO: How to Stay Visible in AI-Powered Search\n\nEach event is designed to support practical next steps for companies seeking real progress without extra overhead. \nJoin the Conversation\nThe March roundtable is open to manufacturers\, educators\, and partners. Seating is limited\, and advance registration is required. \nREGISTER HERE \n 
URL:https://sjvma.org/event/q1-sjvma-marketing-roundtable/
LOCATION:IMAGO\, 555 W. Shaw Avenue\, Suite A5\, Fresno\, CA\, 93704\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260415T090000
DTEND;TZID=America/Los_Angeles:20260415T103000
DTSTAMP:20260421T132200
CREATED:20260407T001034Z
LAST-MODIFIED:20260407T001231Z
UID:8253-1776243600-1776249000@sjvma.org
SUMMARY:SJVMA Member Meeting
DESCRIPTION:Member Meeting\nJoin us for our first SJVMA Member Meeting of the Year! Don’t miss this opportunity to connect with fellow members\, share insights\, and explore how the Manufacturing Industry input helps shape workforce development and education.\n\nDate: April 15\, 2026\nTime: 9:00–10:30 AM\n\nLocation: Farber Educational Center\nCafeteria / Multi‑Purpose Room\n720 S 10th St\, Fresno\, CA 93702\n\nParking: PLC Lot\n\nAgenda\n\n9:00–9:20 AM | Networking Opportunity\nConnect with SJVMA members and partners before the program begins.\n\n9:20–9:30 AM | SJVMA Overview & Current Updates\nGet the latest updates on SJVMA initiatives\, priorities\, and upcoming activities.\n\n9:30–9:35 AM | Live Warm‑Up Activity\nInteractive word‑map exercise based on a skills assessment question.\n\n9:35–10:00 AM | Skills Assessment Overview\nLearn how this assessment:\n\n\nGathers actionable data directly from employers\n\n\nInforms SJVMA programming and advocacy efforts\n\n\nEnsures member input drives decisions\, including CTE education priorities and skill-set training\n\n\n10:00–10:30 AM | Guided Farber Educational Center Logistics Lab Tour\nGet a firsthand glimpse of the classroom and your future workforce in action:\n\n\nStudent‑ or instructor‑led demonstrations\n\n\nTraining Equipment being used\n\n\nDiscussion prompts during the tour:\n\n\n“Where does this mirror your operation?”\n\n\n“What would you want graduates to know before being hired?”\n\n\nYour voice is Important! Don’t miss this chance to:\n\n\nInfluence workforce and education initiatives with your input\n\n\nSee how logistics education connects to real‑world operations\n\n\nNetwork with regional industry leaders and partners\n\n\nWe look forward to seeing you there and hearing your perspective.\nREGISTER HERE\n 
URL:https://sjvma.org/event/q1-sjvma-member-meeting/
LOCATION:720 S. 10th St.\, Fresno\, CA 93702\, 720 S. 10th St.\, Fresno\, CA\, 93702\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260416T080000
DTEND;TZID=America/Los_Angeles:20260416T130000
DTSTAMP:20260421T132200
CREATED:20260217T172742Z
LAST-MODIFIED:20260217T172742Z
UID:2220-1776326400-1776344400@sjvma.org
SUMMARY:Fresno City College 2026 Spring Job Fair Information
DESCRIPTION:The 2026 Spring Job Fair is scheduled for April 16\, 2026\, located at the University Mall at Fresno City College. Check in and set up will be from 8:00 a.m. – 9:00 a.m. and the job fair will begin at 9:00 a.m. and end at 1:00 p.m. Invitations will be going out soon.  Fresno City College is in the middle of updating their website that will allow employers to register and pay online. \nThis semester\, they will be charging $60.00 per employer. This includes a tent (can bring your own)\, 6 ft. table\, two chairs\, a tablecloth (if needed) and lunch for two people. You can bring additional personnel but if they would like lunch\, it will be an additional $15.00 per person. All these details and more will be notated on the invitation letter. \nIf you are interested\, contact Mary Beth Wynn at marybeth.wynn@fresnocitycollege.edu
URL:https://sjvma.org/event/fresno-city-college-2026-spring-job-fair-information/
LOCATION:Fresno City College\, 1101 E. University Ave.\, Fresno\, 93741\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260507T123000
DTEND;TZID=America/Los_Angeles:20260507T140000
DTSTAMP:20260421T132200
CREATED:20260323T171525Z
LAST-MODIFIED:20260323T173237Z
UID:5828-1778157000-1778162400@sjvma.org
SUMMARY:FFB Bank - Economic Outlook for Manufacturing in 2026
DESCRIPTION:REGISTER HERE \n\n\nHosted by FFB Bank & San Joaquin Valley Manufacturing Alliance \n\n\n\n\nThe economy is always changing—are you ready for what’s next? Join us for an eye-opening discussion with renowned economist Dr. Christopher Thornberg as he unpacks the biggest trends shaping in 2026. Expect bold predictions\, data-driven insights\, and real talk about the future of manufacturing this year! \n\nDate: May 7\, 2026\nStart Time: 12:00 PM\nLunch Buffet Included\n\nEnjoy great food\, great company\, and a front-row seat to the economic forecast you won’t want to miss. Reserve your spot today! \nMore about Dr. Thornberg \nDr. Christopher Thornberg has been called many things throughout his career\, but his favorite thing to be called is correct. \nNotably\, he predicted the collapse of the sub-prime real estate bubble in 2006 and the Great Recession that followed. During the Covid-19 pandemic he was one of the few economists on record to correctly push back against the forecasting community’s panicked predictions of a depression. In the past two years\, he has again stood against the grain\, and stood out\, for accurately forecasting that there \nwould be no recession. \nDr. Thornberg left a teaching position at UCLA’s Business School in 2006 to found Beacon Economics\, and under his leadership\, the firm has become one of the nation’s most respected economic research organizations. He consults globally for private industry\, cities\, counties\, and public agencies. A dynamic public speaker\, he challenges audiences to question popular narratives – and to ask the right economic questions.
URL:https://sjvma.org/event/ffb-bank-economic-outlook-for-manufacturing-in-2026/
LOCATION:Sheraton Hotel\, 12725 Center Ct Dr. S\, Cerritos\, CA\, 90703\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260520T114500
DTEND;TZID=America/Los_Angeles:20260520T130000
DTSTAMP:20260421T132200
CREATED:20260130T231613Z
LAST-MODIFIED:20260227T235142Z
UID:2213-1779277500-1779282000@sjvma.org
SUMMARY:Q2 SJVMA Human Resources Roundtable
DESCRIPTION:Frontline supervisors are often promoted for technical excellence\, then expected to lead people without a playbook. This HR Roundtable is built to change that\, with a skills-first session focused on the real moments that make or break teams: unproductive meetings\, unclear expectations\, ineffective feedback\, misalignment on values\, and communication breakdowns.\n\nIn this session\, Edgar Blunt (IMAGO) will share a practical framework for developing supervisors into confident people leaders\, with tools your team can apply immediately. Expect an engaging conversation\, peer learning\, and takeaways you can use with new supervisors and seasoned leads alike.\n\nWhat we will cover\n\nEveryday leadership tools for stronger communication\, collaboration\, and continuous improvement\nCore values as a compass for clear decision-making and consistent behavior\nEmpathy and perspective-taking that improve engagement and reduce friction\nFacilitation techniques that elevate meetings\, feedback conversations\, and team alignment\nLeadership mindsets for the future of work\, adaptability\, and influence\n\nEvent details\n\n\nMay 20 | 11:45 a.m. to 1:00 p.m. (hosted lunch)\n\n\nIMAGO Offices: 555 W. Shaw Avenue\, Suite A5\, Fresno\, CA 93704\n\n\nRegister Here
URL:https://sjvma.org/event/q2-hr-roundtable/
LOCATION:IMAGO\, 555 W. Shaw Avenue\, Suite A5\, Fresno\, CA\, 93704\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260521T081500
DTEND;TZID=America/Los_Angeles:20260521T120000
DTSTAMP:20260421T132200
CREATED:20260421T170659Z
LAST-MODIFIED:20260421T170700Z
UID:8262-1779351300-1779364800@sjvma.org
SUMMARY:Global AgTech & Manufacturing AI Summit
DESCRIPTION:
URL:https://sjvma.org/event/global-agtech-manufacturing-ai-summit/
LOCATION:5245 N. Backer Acenue\, 5245 N. Backer Avenue\, Fresno\, CA\, 93740\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260624T100000
DTEND;TZID=America/Los_Angeles:20260624T110000
DTSTAMP:20260421T132203
CREATED:20260227T211338Z
LAST-MODIFIED:20260420T195835Z
UID:2529-1782295200-1782298800@sjvma.org
SUMMARY:Q2 SJVMA Marketing Roundtable
DESCRIPTION:Q2 SJVMA Marketing Roundtable: SEO You Can Actually Use\nJune 24\, 2026 – Fresno\, CA \n10 – 11am \nLocation \nLive-Online Workshop \nRegister now on Eventbrite (LINKED HERE) \nSEO You Can Actually Use \nFacilitated by Adrian Rodriguez of Anchored Web Solutions \nSearch engines are often the first place people look when they’re trying to understand what your company does. But most manufacturers don’t need complicated Search Engine Optimization (SEO) strategies or expensive consultants — they need to understand the fundamentals that help their website be found and trusted. \nIn this roundtable\, we’ll break down the basics of SEO in a practical way: how accessibility and site structure affect search rankings\, what tools are available to evaluate your site\, and how to quickly identify issues that might be holding your website back. We’ll also do a live homepage crawl together and review the results in real time to show how these tools work and what the scores actually mean. \nThis Marketing Roundtable will focus on practical search engine optimization (SEO) strategies for manufacturers. This in-person event\, titled “SEO You Can Actually Use\,” will explore how companies can improve their online visibility and make it easier for customers\, partners\, and prospective employees to find them online. \nThe goal isn’t to turn anyone into an SEO expert. It’s to help you understand what to look for\, what matters\, and what small changes you can make right away to improve how your company shows up online. \nThe session will cover: \n\nHow accessibility and site structure influence search rankings\nSEO tools that help evaluate the health of your website\nA live homepage crawl to demonstrate how websites are analyzed and scored\nWhat common issues may be preventing your site from performing well in search\n\nSEO as a Foundation for Visibility \nSearch engines are often the first place people go to learn about a company. If your website is difficult to find\, slow to load\, or structured poorly\, it can limit opportunities before a conversation even begins. Understanding the basics of SEO helps ensure your company is visible\, credible\, and easier to discover. \nThis roundtable will help participants understand what actually matters\, how to evaluate their own website\, and what small improvements can make an immediate difference. Attendees will leave with practical insights they can begin applying right away. \nWhat’s Ahead for SJVMA Roundtables in 2026\nSave the date for the final SJVMA Roundtable of the year from 10-11am: \n\nQ3 Roundtable Sept 23: Beyond SEO – How to Stay Visible in AI-Powered Search\n\nThese roundtables are open\, candid discussions with industry peers\, where attendees are encouraged to bring their own questions\, challenges\, and insights. Each session is designed to move beyond theory and focus on practical tools and ideas that participants can take back and apply within their own organizations. \nJoin the Conversation\nThis Roundtable is open to manufacturers\, educators\, and partners. Seating is limited and advance registration is required. \nSecure your seat on Eventbrite (link) \n 
URL:https://sjvma.org/event/q2-marketing-roundtable/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260805T114500
DTEND;TZID=America/Los_Angeles:20260805T130000
DTSTAMP:20260421T132203
CREATED:20260203T175554Z
LAST-MODIFIED:20260421T165842Z
UID:2217-1785930300-1785934800@sjvma.org
SUMMARY:Q3 SJVMA Human Resources Roundtable
DESCRIPTION:Sharing Resources for Stronger Manufacturing Companies \nOur HR Roundtable meets quarterly and brings together industry HR professionals to share knowledge\, learn about important policy changes and issues\, and stay connected to other professionals they can call on for support. \nREGISTER HERE
URL:https://sjvma.org/event/q3-sjvma-human-resources-roundtable/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260902T090000
DTEND;TZID=America/Los_Angeles:20260902T103000
DTSTAMP:20260421T132203
CREATED:20260407T001622Z
LAST-MODIFIED:20260407T001622Z
UID:8255-1788339600-1788345000@sjvma.org
SUMMARY:SJVMA Member Meeting
DESCRIPTION:Get ready for the SJVMA Meeting on Wednesday\, September 2\, 2026\, at 9:00 AM – it’s time to connect\, collaborate\, and conquer! \n  \nREGISTER HERE
URL:https://sjvma.org/event/sjvma-member-meeting/
LOCATION:Career Technical Education Charter (CTEC) High School\, 1320 N. Mariposa St.\, Fresno\, CA\, 93703\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260923T100000
DTEND;TZID=America/Los_Angeles:20260923T110000
DTSTAMP:20260421T132203
CREATED:20260227T212142Z
LAST-MODIFIED:20260420T194601Z
UID:2531-1790157600-1790161200@sjvma.org
SUMMARY:Q3 SJVMA Marketing Roundtable
DESCRIPTION:Q3 SJVMA Marketing Roundtable  \nBeyond SEO – How to Stay Visible in AI‑Powered Search \nSeptember 23\, 2026 – Fresno\, CA\n10 – 11am\nLocation\nTBD  \nRegister now on Eventbrite (Link)  \nBeyond SEO – How to Stay Visible in AI‑Powered Search\nFacilitated by Adrian Rodriguez of Anchored Web Solutions  \nSearch is changing fast — and AI‑powered tools are reshaping how customers discover companies long before they visit a website. Traditional SEO still matters\, but new layers of AI interpretation\, context models\, and evolving rules mean manufacturers need to understand not just how search engines see their content\, but how AI systems use it.  \nIn this roundtable\, we’ll explore what “GEO” (Generative Engine Optimization) means\, how AI search differs from traditional SEO\, and what manufacturers should be doing right now to ensure their organizations remain visible\, credible\, and accurately represented in AI‑driven results. \nThis Marketing Roundtable will focus on practical\, actionable strategies that help manufacturers show up correctly in both conventional search and AI‑powered responses. This in‑person event\, titled “Beyond SEO – How to Stay Visible in AI‑Powered Search\,” will unpack what’s changing\, what isn’t\, and what companies can do immediately to stay competitive as AI becomes a dominant discovery tool.  \nYou will walk away understanding what matters\, what to ignore\, and how to position your organization so both search engines and AI systems recognize and trust your expertise.  \n The session will cover:  \n\nGEO: SEO for a new era \n\n\nWhy AI search is sometimes “SEO with more rules\,” and sometimes a whole new ball game \n\n\nHow LLMs interpret sources — and why “snake oil” claims are everywhere right now \n\n\nRobots.txt vs. the emerging idea of “llms.txt” — what it is and what it actually means \n\n\nWhy you should want your company to be found\, and circumstances when you may not \n\n\nWhether sharing knowledge benefits visibility — or just trains AI to replace you \n\n\nThe industry debate: ads in AI chats feel wrong… so what’s next? \n\n\nWhy manufacturers have a unique advantage: offline products\, specs\, and materials \n\n\nThe bottom line: Good SEO = Good GEO\, and both align with “Be a human expert with natural topics that reflect your expertise” \n\n GEO as a Foundation for AI Visibility\nAI systems are rapidly becoming the first stop for users seeking information\, and they rely on structured\, credible\, human‑authored content to formulate accurate responses. If your expertise is not represented clearly\, consistently\, and in a way machines can interpret\, AI may skip you entirely — or worse\, misrepresent you. Understanding how AI models gather and prioritize information is now critical for ensuring your company remains visible and trusted.  \nThis roundtable will help participants understand what actually influences AI visibility\, how to evaluate their digital footprint through an AI lens\, and what small changes can create immediate improvements. Attendees will leave with practical insights they can start applying right away.  \nStay tuned for SJVMA Roundtables in the New Year\nThese roundtables are open\, candid discussions with industry peers\, where attendees are encouraged to bring their own questions\, challenges\, and insights. Each session is designed to move beyond theory and focus on practical tools and ideas that participants can take back and apply within their own organizations.  \nJoin the Conversation\nThis Roundtable is open to manufacturers\, educators\, and partners. Seating is limited and advance registration is required. \nSecure your seat on Eventbrite (link)  \n 
URL:https://sjvma.org/event/q3-sjvma-marketing-roundtable-2/
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DTSTART;TZID=America/Los_Angeles:20261104T114500
DTEND;TZID=America/Los_Angeles:20261104T130000
DTSTAMP:20260421T132203
CREATED:20260227T212433Z
LAST-MODIFIED:20260227T234808Z
UID:2532-1793792700-1793797200@sjvma.org
SUMMARY:Q4 SJVMA Human Resources Roundtable
DESCRIPTION:Sharing Resources for Stronger Manufacturing Companies \nOur HR Roundtable meets quarterly and brings together industry HR professionals to share knowledge\, learn about important policy changes and issues\, and stay connected to other professionals they can call on for support. \nREGISTER HERE
URL:https://sjvma.org/event/q4-sjvma-human-resources-roundtable/
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